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Comcast’s Universal Ads Appoints David Shaw as Head of Global Expansion to Oversee Platform's International Rollout

Summary

NEW YORK--(BUSINESS WIRE)--Comcast’s Universal Ads today announced the appointment of David Shaw as Head of Global Expansion. Universal Ads, which launched last year in the U.S., enables brands of any size to create, buy, and measure ads across premium video. In his new role, Shaw will lead the commercial rollout of the platform, globally. He will have responsibility for market entry, building scale and sustaining growth across the world, while overseeing the recruitment of Universal Ads' Europ

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Article published on January 20, 2026 by businesswire

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