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Louis Vuitton And Alibaba Strengthen Ties To Boost AI-Powered Luxury Retail

Summary

French luxury fashion house LVMH and Alibaba Group have announced an expanded partnership to elevate the luxury experience in China using Alibaba's cloud and AI-powered retail innovations. This deeper collaboration underscores their commitment to retail innovation and tech-driven luxury experiences, helping LVMH enhance its omnichannel presence in China and access Alibaba's advanced technologies to optimize operations and customer insights.

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Article published on May 22, 2024 by benzinga